Brand: The Coca-Cola Company
Campaign: Coke with Meals
Marketing Type: Engagement
Media Type: Shared, Paid
About: Coca-Cola and Tastemade have had existing, evergreen paid partnerships across Facebook and Instagram that feature mouth watering DIY recipes and mini-cooking tutorials dating back to 2015.
Roles & Responsibilities:
- Led media and creative strategy
- Led partner RFP and negotiation process
- Led IAT roles & responsibilities
- Production Assistant